What does your brand say about you?
Are you putting your best foot forward with a cohesive, well designed brand across all your marketing platforms? As well as designing websites – our team are here to provide you with a total brand solution. Here’s how we can help:
Power of Branding in the Care Sector
Just as people have personalities, so do brands.
Brands don’t have to be high end to command loyalty; they just need to communicate a consistent, professional meaning to consumers. That might mean projecting an image of quality standards, but more importantly in the care sector, it also must mean being associated with approachability and “the care factor”.
What makes a good brand?
- A good brand has a clear focus.
- A good brand knows its target audience.
- A good brand can identify its key values.
- A good brand tells its story.
- A good brand does all of this consistently.
Everything You Need
What are branding guidelines?
Branding Guidelines are a fully designed suite of brand identity and marketing materials. They cover everything from your logo, colours, fonts and sizes, to your business cards, flyers, and brochures.
Your logo is very important as it is the main representation of your brand and often the first thing people see when researching your company and competitors.
You need to make sure it leaves a lasting impression and stands out against the competition.
There is a huge amount of research into how people react to different colours. It is very important that you make sure you use colours that your target demographic will react positively to.
Often overlooked, fonts can make a huge difference in how people perceive your brand and also whether they can read it properly. For example, is your demographic older? Use bold fonts that are easier to read.
As part of your branding guidelines, we create your corporate stationery, social media templates, brochure design and more.
Everything works together to form your corporate identity.
- Business cards & Stationery
- Vehicles & Signage
- Custom templates for many uses